This is where all the pieces come together. How you interact with your audience determines how effective you will be at leading them to your desired goal. More specifically, it is making sure all of the pieces of your Internet Strategy are working together. If you send out a email with a "special offer," make sure it sends the user to a "landing page" with information about that offer.

Each of the elements in your Internet Strategy should incorporate the look and feel of your brand identity. Visual cohesion is a very important part of the user experience and as the Internet provides more and more ways to reach out to your audience, you need to rise above the rest of the "white noise" of Twitters, texts, and spam by being instantly recognizable.

We begin by presenting our clients with three design variations for review, from which we determine a single direction for two more rounds of revisions. When a final design has been agreed upon, the result is a "style guide" which covers colors, type, layout, and other pertinent details for the current project and future developments.

With all of the pieces in place, the real work can now begin. A complex project may begin with a working prototype, or it may be as simple as integrating a template into an existing WordPress blog. Production is not complete until the project has been tested on a variety of browsers and operating systems.

Take a look at some of our recent launches.